Practicum Team

Benchmark Report

Each year the MSA is measured against leading MBA programs with comparably-sized enrollment on two-dozen metrics using publicly available data. Why MBA programs? Because too few analytics and data science programs publicly disclose student demographics and outcomes with the thoroughness and consistency needed to accurately benchmark. Also, the variation in cohort enrollment size and program formats make comparisons difficult.

MBA programs have a long history of reporting student demographics and outcomes as a part of the annual ranking process conducted by organizations such as U.S. News. The data are reported under clear and consistent guidelines that make a fair benchmark possible. The Institute follows these guidelines in reporting results for the MSA program. Other analytics and data science programs are encouraged to do the same.

The MSA benchmark study is updated each year (in April) with the latest data from U.S. News. The schools used in the study may change from year to year based on the changes in the annual ranking or program cohort sizes.

Selected for comparison are the top-5 highest-ranked MBA programs with similar cohort sizes to the MSA program, enrolling between 85 and 125 students (the MSA enrollment is 115):

  • University of Washington–Seattle (UW)
  • Rice University (RICE)
  • Brigham Young University (BYU)
  • Notre Dame University (ND)
  • Washington University in Saint Louis (WSL)

Based on publicly available data, the following metrics are used:

METRICS
Number of Applicants
Acceptance Rate
Enrollment
Enrollment Rate
% Female Students
% International Students
Length of Work Experience
% Work Experience
Age
Undergraduate GPA
% Seeking Employment
Number Seeking Employment
Average Base Salary
% Reporting Salary Data
% Employed at Graduation
% Employed 3-Months After Graduation
Signing Bonus
% Receiving Signing Bonus
Tuition and Fees
Tuition and Fees – Residents
Average Indebtedness
% Students with Debt
ROI Payback Period
ROI Payback Period – Residents
 

Practicum Team

2020 BENCHMARKS

Metrics

MSA

Top-5 MBA Programs

Mean

UW

RICE

BYU

ND

WSL

US News Rank (April 2020)

20

25

30

30

30

Admissions:

Number of Applicants

1131

525

836

625

223

429

514

Acceptance Rate

13%

46%

36%

37%

59%

53%

43%

Enrollment

119

108

117

107

102

116

98

Enrollment Rate

79%

51%

39%

46%

77%

51%

44%

Student Demographics:

% Women Students

45%

32%

37%

35%

17%

25%

45%

% International Students

11%

28%

27%

26%

15%

34%

36%

Age

26

29

29

28

29

29

28

Undergraduate GPA

3.66

3.43

3.39

3.42

3.55

3.28

3.50

Work Experience (mo.)

29

59

78

62

44

64

48

% Work Experience

52%

96%

100%

92%

94%

99%

94%

Employment Outcomes:

% Seeking New Employment

99%

87%

92%

87%

86%

87%

85%

Average Base Salary ($000)

109

117

123

125

107

116

116

Reporting Salary Data

99%

73%

84%

76%

77%

73%

56%

Employed at Graduation

95%

78%

86%

82%

83%

73%

67%

Employed 3-mo. After Graduation

100%

91%

99%

92%

93%

90%

81%

Signing Bonus ($000)

11

26

29

27

17

28

27

Students Receiving Signing Bonus

82%

76%

78%

77%

77%

78%

72%

Costs and ROI:

Tuition and Fees ($000)

49

99

103

126

27

114

127

Tuition and Fees – Residents

27

93

71

126

27

114

127

Average Indebtedness ($000)

34

59

41

70

42

64

76

Students with Debt

48%

44%

41%

42%

29%

46%

61%

ROI Payback Period (months)

24

36

33

37

28

40

43

ROI Payback Period – Residents

18

35

27

37

28

40

43

MSA

Mean

UW

RICE

BYU

ND

WSL

Source of business school data: U.S. News

Applicants – Acceptance Rate
Enrollment – Enrollment Rate
Women – International Rate
Prior Work Experience
Age – GPA
Grads Seeking Employment
Average Base Salary
Employed at Graduation
Signing Bonuses
Tuition and Fees
Indebtedness
Return on Investment


Annual Benchmark Report

The Annual Benchmark Report is updated and made available each year in April.

Practicum Team