Director Elected to Association Board

The Institute’s director, Dr. Michael Rappa, has been elected to the Board of Directors of the Digital Analytics Association. Founded in 2004, the DAA is a global not-for-profit association of analytics professionals with a mission to help individuals and organizations illuminate and overcome the challenges of data acquisition, exploration, deduction and application. The DAA helps thousands of its individual members become more valuable through education, community, research and advocacy.