Teams Present Practicum Projects

Eight student teams are wrapping up their analytics practicum projects with final presentations to their sponsors this week—including one team that will travel to eBay headquarters in San Jose, California to present its findings. The Practicum is a core component of the Master of Science in Analytics (MSA) curriculum that gives students an opportunity to work with large, complex data sets provided by sponsoring organizations. Practicum projects apply advanced data modeling techniques to wide ranging business problems, from improving customer acquisition, loyalty and retention, to managing high volumes of unstructured customer feedback and dispute resolution data, to predictive models for guiding investment strategies in volatile financial markets. In addition to eBay, other project sponsors included: Blue Cross Blue Shield of North Carolina, Elder Research, M&T Bank, Marriott, Quaero, Siemens, and The Daniel Group.